Category Archives: Books

Are we Facing the Death of the Brand?

Anna Farmery of The Engaging Brand “in a talk with Costas Kataras who has written a fascinating new book called Nice Capitalism which asks are brands dead”. The talk is about:Are brands in decline?What do we mean by the death … Continue reading

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"The Global Village Information Poor" book, free in the internet

The Global Village Information Poor (1998) by Costas Kataras, is dealing with strategies for growth in the knowledge-based economy and how nations and corporations , particularly from the European ‘south’, could avoid the Digital Divide phenomenon. Reviews in the national … Continue reading

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"Nice" Capitalism Movement ?

I was so pleased to see the support of readers in the ideas presented in my latest book “Nice Capitalism”. The book’s findings reveal that Nice Capitalism, Nice Corporations and Nice Nations( with happy people) are inter-related.Somehow I have the … Continue reading

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Forward Thinking

FORWARD THINKING AND PREDICTIONSOn Economic Crisis“The first candidate nation for the death of the arrogant capitalism (and brand ) is America, due to the extreme income inequalities compared only with the Great Depression era ..”(Costas Kataras, 2007/08,“Nice Capitalism” )“The rise … Continue reading

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Το BBC αποκαλύπτει το βιβλίο ενός Έλληνα που μελετάει ο Υπουργός Οικονομικών

25/04/2010, Το βιβλίο του Κώστα Κατάρα “Συμπαθής Καπιταλισμός” (“Nice” Capitalism), που κυλοφόρησε στα Αγγλικά στις ΗΠΑ λίγους μήνες πριν την κρίση του 2008 (Amazon), αλλά και αυτό του Adrew Ross Sorkin “Πολύ Μεγάλη για να Πτωχεύσει” (Too Big to Fail)), … Continue reading

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